About Us
The PriceEasy Difference
Connecting Trillions of External Data Points. Making Pricing Intelligent.
Our Leadership Team
Rajdeep Golecha is the Founder & CEO of PriceEasy AI.
After spending a large part of his career at BP leading large-scale investment analytics and retail operations, he founded WorldData.AI – one of the largest external data platforms globally, powered by trillions of data points.
He later founded PriceEasy AI to turn that data into real-time decisions, helping retailers optimize pricing, merchandising, and growth at scale.
IIT (Indian Institute of Technology) graduate. Michigan State MBA.
He plays chess and loves to build things.
Guy is Vice President of Commercial and Regional President at PriceEasy, leading growth and commercial operations across key markets. With 36+ years in petroleum retail, he brings deep expertise in fuel pricing and market dynamics, and enjoys family time, cooking, and DIY projects.
Guy Bickerstaffe
Zach leads sales and revenue at PriceEasy, focused on scaling growth and building a modern, high-performing go-to-market engine. With deep SaaS experience across fuel and retail, he drives measurable outcomes through data and technology. Outside of work, he snowboards, travels, and stays active.
Zach Maanum
VP of Sales
Ratna is Head of Technology at PriceEasy, with 20+ years in software development and architecture. An IIT Dhanbad graduate, he specializes in scalable data platforms and impactful data solutions. He enjoys reading, teaching kids, and gardening.
Ratna Deo Dwivedi
Head Of Technology
Alexander leads software development at PriceEasy, building scalable systems for retail analytics and decision-making. With 20+ years in retail technology, he brings deep engineering expertise. He holds a Master’s in Information Systems and enjoys kitesurfing and sailing.
Alex Gershkovich
Head of Development
John is Vice President of Talent Acquisition at PriceEasy, leading global hiring strategy and strengthening employer brand. With 20+ years across SaaS and technology, he has built high-performing teams and enjoys golf, reading, and spending time with family and friends.
John Nelson
VP of Talent Acquisition
Ninad leads Implementation and Customer Experience at PriceEasy, ensuring seamless onboarding and value realization. With 26+ years in data strategy and MDM, he brings deep expertise across industries. A Rice MBA, he enjoys tennis and staying active outdoors.
Ninad Raikar
Head of Ops and Deployment
Krutika leads Marketing & Research at PriceEasy, driving brand, growth, and positioning through data-led storytelling. With prior experience at Broadcom, she brings a strong foundation in B2B and SaaS marketing. A Cranfield School of Management graduate, she is also a trained Hindustani classical singer with a love for music and travel.
Krutika Susarla
Director of Marketing
Piyush leads Customer Experience and Analytics & Data strategy at PriceEasy, focused on delivering meaningful impact and seamless customer journeys. An IIM Ahmedabad MBA with 12+ years across industries, he blends analytical rigor with empathy and enjoys music, writing, and reading.
Piyush Ganar
Director of Customer Success
Siddharth leads implementations for fuel and new offerings at PriceEasy, with 15+ years driving enterprise growth. A BITS Pilani and XLRI alumnus, he brings diverse experience across ERP, consulting, and leadership roles, and enjoys travel, biking, and photography.
Siddharth Lunia
Director of India Operations
What Makes Our Platform Unique
Growing, Innovating, and Scaling Forward
Each milestone reflects our focus on innovation, scalability, and measurable impact
We’ve continuously evolved, expanded capabilities, and redefined how retail intelligence is delivered.
Watch our story unfold and see what’s next
Trusted by 130+ Leading Retail and Fuel Operators
Chosen by Thousands of Sites
Available in 22 Countries
Offices in Houston, US | London, UK | Bangalore, India
Product is available across all major economies...
- United States
- Mexico
- Canada
- Brazil
- Argentina
- United Kingdom
- Peru
- Chile
- South Korea
- Japan
- India
- Italy
- Australia
- Germany
- Spain
- Portugal
- France
-
Czech Republic
...and many more
Future-Proofing Our Client's Operations
Our clients partner with us because they see the value in collaborating with a forward-thinking company dedicated to innovation. By combining AI with trillions of external data points, we enhance strategic initiatives and develop solutions that align with our client’s growth objectives for tomorrow.
We ensure our clients are best positioned to win.
PriceEasy in Numbers
Houston, US | London, UK | Bangalore, India
73
Employees in
3 Countries
225%
YoY Customer Growth
65%
YoY Employee Growth
Investing in Cutting Edge Innovation
We are backed by multiple rounds of investment from reputed VCs to drive cutting edge innovation.
by PriceEasy