Boost profitability with dynamic pricing that responds instantly to market shifts, competitors, and demand.
Pricebook IQ
Smarter Retail Pricing Starts Here
Optimize margins, accelerate execution, and automate pricing for 100s of stores with AI, external data, and reliable intelligence.
Transform Your Pricing Strategy
The only platform that combines reliable competitor intel, AI optimization, and external data to help retailers price thousands of products at scale.
Competitor Price Intelligence
Get reliable competitor pricing insights across 3.2M+ products and 200K+ locations.
Pricebook Management
Price thousands of SKUs across chains with AI-powered workflows that deliver intelligent pricing decisions at scale.
AI Optimization
Simulate outcomes, forecast demand, and optimize pricing using trillions of data points and reliable signals.
Dynamic Pricing for C-Stores
Unified Platform for Convenience, Retail & E-commerce Pricing
PriceEasy is an AI-powered pricing platform that helps enterprises optimize pricing across fuel stations, convenience stores, and grocery chains to balance volume, margin, and profitability at scale and drive 3–15% profit improvement.
3-15%
Profit Increase
50 Billion
Transactions Analyzed
+3 Trillion
External Data Included
+1M Prices
Competitor Prices Tracked
Insights that Leading Retailers Use
Unique intelligence available only through the PriceEasy system.
AI-Driven PriceBook Management
Streamline pricing across thousands of SKUs and hundreds of stores
Segment stores by geography or format using zone-based intelligence
Apply targeted pricing rules at scale
Manage all updates from one centralized platform for fast, accurate pricing
AI-Based Pricing Engine
Forecast demand and simulate pricing outcomes in real time
Optimize pricing across your entire product catalog
AI engine trusted by global fuel pricing leaders
Built for data-driven decisions in SKU-heavy convenience and grocery retail
Dynamic & Rule-Based Pricing
Automate pricing execution with AI and rule-based logic
Create pricing rules based on margins, competitor benchmarks, or reference SKUs
Scale consistent, competitive pricing across regions and categories
Built in Trillions of External Data
Unlike traditional pricing tools that rely only on sales data, PriceEasy integrates trillions
of external signals – setting a new benchmark for retail forecasting.
Harness powerful inputs like:
Retail Fuel Pricing
Reliable retail fuel pricing for every station, updated hourly.
Item Pricing
Retail Pricing intelligence for 700,000 products, normalized daily across all major global retailers.
Mobility Data
Anonymized intelligence based on cell phone pings, offering insights into shopping behavior in an area.
Aerial Imagery Data
Images captured from aircraft, drones, or satellites, providing up-to-date views.
Vehicle Records
Collected from each jurisdiction on the vehicle make, model, year, type, engine capacity, fuel type.
Area Spend Profile
Detailed spending profiles of individuals in the area on food items, services, fuel, and insurance.
Local Macro Factors
Macro characteristics, such as population growth, housing growth, economic development.
Local Area Site Factors
Local data, including POIs like restaurants, coffee shops, malls, and key attractions in a specific area.
Vehicle Traffic Flow Data
Hourly traffic data, including the number of cars on each street, congestion levels, and travel times.
Home Ownership Intel
Home ownership data, including homeowner details, past transactions, and property value.
Visitor Profile by Store
Aggregated customer intel at a retail store including spending profiles, age groups, and income ranges.
Micro Level Demographics
Micro level area demographic structure, including spending profiles, income, preferences.
Competitor Discount Data
Data on discounts offered at each competitor's retail location.
Competitor Reviews
Comprehensive competitor insights, including customer reviews, wait times, visit patterns by time of day.
Mystery Shopper Data
Mystery shopper intelligence to collect essential information about site performance and service.
Average Daily Traffic
Daily average vehicle count on each street across all major countries.
Land Ownership Intel
Comprehensive intelligence on land ownership, including contact info and land structure details.
Individual Home Value
Estimated property values in the area, derived from recent transactions and property size.
Weather Forecast
16-day weather forecasts, 200 years of historical data. Understand how weather impacts your business.
Point Location Data
Insights into local shopping patterns, eating habits, and the most frequented locations.
Commercial Property
Detailed insights on commercial properties in the area, including their size, and availability.
Detailed Crime Stats
Aggregated stats based on incidents reported by local law enforcement, including the nature of the crime, to identify high-risk zones.
Properties for Sale
Insights on commercial properties that are available for lease or for sale.
News Sentiments
Comprehensive analysis of daily major news, including sentiment evaluation and relationship analysis between key topics and entities.
Optimize. Execute. Visualize. Repeat.
PriceEasy empowers retailers to control pricing at scale from insight to execution.
See Your Pricing Blind Spots
Discover gaps in your pricing strategy with real-time data.
Outpace the competition
Use live competitor data to adjust pricing instantly.
Launch across every store
Deploy price updates across your network in minutes, not days.
Simulate Before You Launch Test pricing changes and predict results before going live.
Automate Execution
From approvals to POS sync, streamline the full pricing workflow.
What our customers say:
“Partnering with PriceEasy is a big step toward smarter pricing. Their deep market insights and advanced platform help us serve customers better and stay ahead.”
“We are excited to partner with PriceEasy and look forward to working together to unlock new opportunities for growth and operational efficiency.”
“PriceEasy helps us evaluate sites with confidence using mobility, pricing, and purchasing insights.”


