Fuel Stations
Intelligent
Fuel Pricing. Site Selection. Promotions.
Your ability to price optimally, select the right location, and promote the right in-store products is critical to success.
Increase Profit by up to 15%
Intelligent Fuel Pricing
Network Planning
Drive In-Store Sales
Competitor Prices
Customer Insight
Effortless Workflows
Your Blind Spots
Reliable Competitor Prices
- Eliminate the need for price surveys or purchasing data.
- Competitor prices are updated every hour, covering over 98.5% of gas stations in the US and in 22+ countries.
Advanced Dynamic Pricing
- Create your own pricing strategy effortlessly with our user-friendly interface. Set rules that incorporate competitor prices, margins, and volume goals.
- Adjust prices automatically, based on consumer price sensitivity, volume performance, and market share goals.
- Link fuel pricing to non-fuel conversion for optimizing overall asset performance.
POS Connected
Manage Prices Anywhere
- PriceEasy is a certified partner of all major POS systems, ensuring seamless integration.
- Easily update prices across all products and stations anytime, from anywhere.
- Stay competitive with real-time competitor pricing and 24/7 alignment with your pricing strategy.
Eliminate Mundane Tasks
- Get alerts on sites requiring attention based on competitor pricing, margin, and strategic goals.
- Set up auto-publishing within predefined boundaries to manage 90% of your price updates.
- Stay synced with the market 24/7.
- Immediately send POS issues to IT team.
Insights Only On PriceEasy
- Fuel to non fuel conversion vs. trade area.
- Daily market share in the trade area.
- Performance against plan.
- Accurate weighted fuel margin.
- Create custom reports and visualize convenience and fuel sales with dashboards.
Trade Area DTW Pricing
- Move beyond intuition and leverage data science and trillions of external data to design optimal trade areas.
- Our AI processes trillions of data points—competitor pricing, consumer mobility, geographic factors—to create data-driven trade areas for pricing strategies.
- Eliminate the legal risks associated with manually setting up DTW (Dealer Tank Wagon) pricing zones.
Insights Industry Leaders Use
Unique Intelligence Only Available through PriceEasy
Discover Where Customers Shop
- Understand where people in a specific neighborhood buy fuel, groceries.
- Analyze the proportion of consumer spending (wallet share) at each retail location.
- Make informed decisions on how to attract neighborhood customers to your location.
Customer's Share of Wallet by Category
- Gain insights into the spending profile of a micro-neighborhood, including monthly spending on alcohol, non-alcoholic beverages, bakery items, chocolates, processed foods, fruits, vegetables, and gasoline.
- Understand local food preferences (e.g., Mediterranean vs. Chinese) to optimize merchandise offerings and promotions.
Find Stores that You Compete With
- You might intuitively think you're competing with the nearest store on the same street. But do you have data that tells you where your customers shop?
- Without this intel, your pricing strategies and rules are based on intuition, not facts.
- PriceEasy provides the intel you need to create informed strategies based on real customer behavior.
Fuel Pricing Impact on Store Sales
- Fuel customers frequently convert to in-store shoppers, significantly boosting profits. Understanding how fuel pricing impacts in-store profitability is essential.
- Detailed insights into market elasticity and fuel footfall predictions based on pricing changes.
- Estimates in-store sales generated as a result of fuel footfalls, helping you optimize performance.
Pricing with Location Intelligence
Key Features
See all
Find the Best Location Insights on real-time traffic patterns, competition levels, retail margins, customer expenses by category and products to ensure new fuel and convenience locations earn the highest profit.
Increase In-Store Sales Gain intelligence on on top-selling products at convenience stores within specific trade areas. Understand consumer spending in the area and intel on high-value items that meet local demand.
Identify True Competitors Your nearest gas station isn't always your biggest competitor. Location IQ analyzes customers' travel and purchase patterns to pinpoint real competitors based on where your customers shop.
Fuel Pricing On In-Store Sales Gain detailed insights on market elasticity for fuel and footfall predictions. Gain insights on how fuel pricing impacts In-Store visits and translates into In-Store sales by the time of day and day of week.
Manage Prices Anywhere PriceEasy, a certified partner of major POS systems, ensures seamless integration. Easily update prices anytime, anywhere, and stay competitive with real-time pricing and 24/7 strategy alignment.
Advanced Dynamic Pricing Create pricing strategies with ease, setting rules based on competitors, margins, and goals. Automatically adjust prices and link fuel pricing to non-fuel conversions for better performance.
Customer Wallet by Category Gain insights into a micro-neighborhood’s spending on categories like alcohol, beverages, bakery items, and gasoline. Understand local food preferences to tailor merchandise and promotions.