PriceEasy is a Unified Platform
Powered by Trillions of Data Points
Fuel Stations
Intelligent Fuel Pricing,
Site Selection, and Promotions.
Optimizing pricing, selecting the right locations, and promoting the right in-store products are critical to fuel retail success.
Increase Profits by Up to 15%
Intelligent Fuel Pricing
Network Planning
Drive In-Store Sales
Competitor Pricing
Customer Insights
Effortless Workflows
Eliminate Pricing Blind Spots
Reliable Competitor Pricing
- Eliminate the need for manual price surveys or purchased data sources.
- Competitor prices are updated hourly, covering over 98.5% coverage across the U.S. and 22+ countries.
Advanced Dynamic Pricing
- Create pricing strategies with a user-friendly interface. Set rules that incorporate competitor prices, margins, and volume goals.
- Automatically adjust prices based on consumer price sensitivity, volume performance, and market share goals.
- Link fuel pricing to in-store conversion to optimize overall site performance.
POS Connected
Manage Prices Anywhere
- PriceEasy is a certified partner of all major POS systems, ensuring seamless integration.
- Easily update prices across all products and stations anytime, from anywhere.
- Stay competitive with reliable competitor pricing and 24/7 alignment with your pricing strategy.
Eliminate Mundane Tasks
- Get alerts on sites requiring attention based on competitor pricing, margin, and strategic goals.
- Set up auto-publishing within predefined boundaries to manage 90% of your price updates.
- Stay synced with the market 24/7.
- Immediately send POS issues to IT team.
Insights Only On PriceEasy
- Fuel to non fuel conversion vs. trade area.
- Daily market share in the trade area.
- Performance against plan.
- Accurate weighted fuel margin.
- Create custom reports and visualize convenience and fuel sales with dashboards.
Trade Area DTW Pricing
- Move beyond intuition and leverage data science and trillions of external data to design optimal trade areas.
- Our AI processes trillions of data points—competitor pricing, consumer mobility, geographic factors—to create data-driven trade areas for pricing strategies.
- Eliminate the legal risks associated with manually setting up DTW (Dealer Tank Wagon) pricing zones.
Insights Used by Industry Leaders
Unique Intelligence Only Available through PriceEasy
Discover Where Customers Shop
- Understand where people in a specific neighborhood buy fuel, groceries.
- Analyze the proportion of consumer spending (wallet share) at each retail location.
- Make informed decisions on how to attract neighborhood customers to your location.
Customer's Share of Wallet by Category
- Gain insights into the spending profile of a micro-neighborhood, including monthly spending on alcohol, non-alcoholic beverages, bakery items, chocolates, processed foods, fruits, vegetables, and gasoline.
- Understand local food preferences (e.g., Mediterranean vs. Chinese) to optimize merchandise offerings and promotions.
Find Stores that You Compete With
- You might intuitively think you're competing with the nearest store on the same street. But do you have data that tells you where your customers shop?
- Without this intel, your pricing strategies and rules are based on intuition, not facts.
- PriceEasy provides the intel you need to create informed strategies based on real customer behavior.
Fuel Pricing Impact on Store Sales
- Fuel customers frequently convert to in-store shoppers, significantly boosting profits. Understanding how fuel pricing impacts in-store profitability is essential.
- Detailed insights into market elasticity and fuel footfall predictions based on pricing changes.
- Estimates in-store sales generated as a result of fuel footfalls, helping you optimize performance.
by PriceEasy