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the 5-level maturity journey

Path to Growing Your Store Profit
by 25%

A proven five-level Maturity Journey: One unified platform = measurable results

Stronger Margins

Optimize price for profitability

Smarter Executions

Apply consistent pricing discipline

Sustainable Growth

Create value across every customer visit

Store Transformation

THE strategic roadmap

⁨⁨A Five-Level Pricing & Promotions Maturity Journey

⁨Retail pricing & promotions excellence is not a single decision: It Is a progressive journey

⁨LEVEL 1

Insights with Cortex,
pricing with Price IQ

⁨LEVEL 2
Competitive intelligence, trade area optimization
⁨LEVEL 3
Smarter fuel-to-store conversion & promotions
⁨LEVEL 4
Promotion & loyalty
execution with Sales AI
LEVEL 5
Dynamic pricing &
promotions with ESLs

LEVEL 1

Foundation STAGE

Insights at your fingertips, Smarter Promotions in Seconds

PriceEasy empowers teams to evaluate pricing strategies with speed, intelligence, & clarity
Cortex

Cortex

AI powered smart assistant

Price IQ

Price IQ

Intelligent store pricing

The Challenge Today
The PriceEasy Advantage
LEVEL 1 PRICING MATURITY CHARACTERESTICS
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Instant insights across pricing & promotions

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Measure pricing & promotion impact in near real-time

Stronger Margins

Intelligent pricing protects margins & analyzes past strategies

Key Outcome:

Actionable insights, available in seconds

LEVEL 2

intelligence STAGE

Competitive Intelligence, AI Trade Area Optimization

Leverage real-time competitor data & customer behavior to optimize every trade area

Cortex

Competitor Pricing

Real-time competitor data

Price IQ

Price IQ

Intelligent store pricing

LEVEL 2 MATURITY HIGHLIGHTS
Intelligence Stage

Transform Your Store Now

Your compounding pricing excellence starts with us

LEVEL 3

⁨optimization STAGE

⁨Fuel-to-Store Conversion Intelligence: Smarter Promotions

⁨Understand what drives customers from pump to store & activate promotions that convert

Fuel to store conversion
Cortex

⁨Conversion IQ

pump-to-store conversion

Merchandise IQ

Merchandise IQ

⁨Intelligent merchandising

Reveal the Key Drivers

Behind pump-to-store conversion with deep behavioral insights

Connect Conversion IQ

With pricing & promotions to create intelligent, targeted offers

Uncover Adjacent Sales Potential

For every product in your store

Optimize Pricing, Promotions, & Assortment

Based on what truly drives performance

Run Fuel & Store as One Business

For maximum value & profitability

Fuel to store conversion
Conversion IQ Dashboard

Key Outcome:

Promotions powered by unified fuel & store intelligence

LEVEL 4

execution intelligence STAGE

Meticulous Execution by Cashiers Using Sales AI

Turn every interaction into a loyalty-building, promotion-driving moment

Sales AI

Supercharge promotions and loyalty

Powered by Intelligence

Powered by Intelligence

Guided by data. Driven by results

Execution Intelligence

AI Transaction Analysis

Analyses each transaction to verify, if promotions & loyalty were recommended

Gamified Motivation

Engage cashiers with gamification to promote the right offers every time

Performance Dashboards

Real-time dashboards to track cashier performance at checkout

Manager Coaching

Enable managers to coach & improve performance using objective insights

Key Outcome:

Promotions are executed meticulously

Execution Intelligence

YOU’RE MISSING

75%

UPSELL OPPORTUNITY

Missing recommendations mean missing revenue & loyalty

If your cashiers aren’t recommending,

Your Promotions Are Not Working

Key Outcome:

Promotions are executed meticulously

Transform Your Store Now

Your compounding pricing excellence starts with us

LEVEL 5

DYNAMIC PRICING STAGE

Dynamic Promotions using Electronic Shelf Labels

Real-time price execution = smarter promotions + stronger margins
ESL

PriceEasy

Electronic Shelf Labels

Digital Price Execution

Real-time Impact

Instant Price Updates

Deploy price changes to every shelf label in real-time

Eliminate Manual Errors

Remove manual label updates & pricing inaccuracies

Market-Responsive Pricing

React immediately to market moves & pricing changes

Automated Execution

Automate pricing workflows & ensure flawless execution

Conversion-Driven Promotions

Optimize promotions based on fuel-to-store conversions & shelf life

Key Outcome:

Accurate shelf pricing with dynamic promotions

Dynamic pricing

Key Outcome:

Accurate shelf pricing with dynamic promotions

DYNAMIC PRICING STAGE

The Compounding Value of Pricing Maturity

Each level of the PriceEasy Framework does more than add incremental value, it multiplies the impact of every level below it

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Organizations that commit to the full journey unlock a compounding competitive advantage that is structurally difficult for competitors to replicate

Book a Demo

Start your Store Transformation Journey

Ready to begin your Maturity Journey? Let’s identify where you are today & build the path to dynamic pricing excellence together

Request a Pricing maturity assessment

Request a Pricing maturity assessment

Schedule an executive briefing

Test PriceEasy with a pilot program

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Get your Store Transformed Now

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