Coborn’s, a leading grocery and fuel retailer in the Midwest, has expanded its partnership with PriceEasy.AI, moving beyond Fuel Pricing to adopt Store Insights and the recently launched Location IQ with Expert Insights service.
This strategic initiative equips Coborn’s with high-resolution, location-specific intelligence, including:
- Competitor pricing trends
- Customer shopping behavior and demographic profiles
- Opportunity mapping for greenfield sites or acquisitions
- Cross-shopping and cannibalization impact modeling
- Store conversion analytics and performance forecasts
These capabilities empower Coborn’s to make confident, data-informed site evaluations and drive strategic planning across key markets, fueling long-term business transformation.
“The insights from PriceEasy have been extremely useful for us,” said Tanya Schultz, Fuel and Car Wash Operations Manager, at Coborn’s. “Their analysis helps us confidently evaluate high-potential sites by combining mobility trends, pricing, and purchasing behavior.”
“We’re proud to support Coborn’s continued growth with the precision and intelligence offered by Location IQ and Expert Insights,” said Ayush Awadhiya, Head of Operations at PriceEasy.AI
About PriceEasy
PriceEasy is a leader in Intelligent Pricing, Store Insights and Location intelligence, helping convenience retailers optimize strategies, improve market positioning, and drive growth through data-driven decisions.
