Pricing – PriceEasy™

Over 10 years we help companies reach their financial and branding goals. Engitech is a values-driven technology agency dedicated.



411 University St, Seattle, USA

+1 -800-456-478-23


Every business has its own set of needs and priorities. At PriceEasy™, we believe in providing transparent solutions that add value to your fuel pricing workflow. Our Software Subscription License offers scalability, and makes it easy for you to add more site locations as you continue to grow your fuel retail business.

3.6 Million

Fuel prices sent from our system every day

4+ Billion Datasets

More than 4 billion data sets provided

Global Coverage

Fuel pricing data provided for 18+ countries

2-5% Growth

Average increase in profits using our platform

Cloud Base Fuel Pricing Software

Managing fuel pricing can be a daunting task, especially for businesses with multiple fuel stations. This is where our Desktop Fuel Pricing Application comes in handy. With our easy-to-use software, you can manage fuel pricing across all your stations from the comfort of your office. You can adjust fuel prices based on various factors such as competition, fuel demand, and cost to optimize profits. Our application is designed to help businesses of all sizes, from small startups to large enterprises.

Mobile Fuel Pricing Application

Our Mobile Fuel Pricing Application is designed to help fuel station managers manage fuel pricing on the go. With our app, you can adjust fuel prices from your smartphone or tablet, giving you the flexibility to manage your business from anywhere. You can also access real-time data on fuel pricing, demand, and competition to make informed pricing decisions.

Hourly Competitors Fuel Pricing Data

In today's competitive fuel market, keeping an eye on your competitors' prices is crucial. Our Hourly Competitors' Fuel Pricing Data provides you with up-to-date pricing information on your competitors, allowing you to adjust your prices accordingly.

AI Price Survey

Simply drive by the station and take a picture of their price sign board or pump. The AI in our mobile app will determine the fuel type and price and send that information back to your platform for you.

Dynamic Pricing Rules

Our Dynamic Pricing Rules allow you to set pricing rules based on different parameters such as time of day, day of the week, and weather conditions. With this feature, you can adjust your prices to optimize profits based on these factors. Rules can be based on competitors, volume, pricing, market conditions and more. You can stack rules on top of one another to allow our AI to provide you with the suggested fuel price based on your strategies.

System Alert

Our System Alert feature provides you with real-time notifications. You can set alerts when certain market conditions are met, when a competitor makes a move, or when a specific threshold is met. This allows you to take immediate action to react quickly to address the issue.

Push Prices Directly to the Point of Sale

You can Push Prices Directly to the Point of Sale. From the point of sale the price updates will be sent to your pump and price signboard. This ensures that your prices are always up-to-date and accurate.

Site Location Business Insights

Our Site Location Business Insights feature provides you with valuable insights into the performance of your fuel station. You can access data on fuel demand, volume, profits, and other key metrics to help you optimize your pricing strategies. With our reporting tool you can aggregate and generate many different reports.

Deep Competitors Insights

Our Deep Competitors Insights feature provides you with in-depth data on your competitors, including their fuel prices, market positioning, and pricing strategies. This allows you to make informed pricing decisions to stay ahead of the competition.

360 AI Scenario Planning

With 360 AI Scenario Planning, you can explore and analyze different scenarios to make data-driven decisions for your fuel retail business. Our advanced AI algorithms use historical data, market trends, and other relevant information to create a range of possible scenarios and their potential impact on your business. You can then evaluate each scenario based on your business goals and make informed decisions about pricing, promotions, inventory management, and more. Our advanced AI can help to model the affect on your volume sales, profitability, fuel to non-fuel, non fuel sales based on the micro adjustments you make on your fuel price. This helps you to optimize your strategy before publishing.

Our platform provides you with a comprehensive view of your business, including fuel sales, customer traffic, weather patterns, and other factors that can impact your revenue. You can use this data to forecast future trends and identify potential opportunities for growth. With 360 AI Scenario Planning, you can also perform "what-if" analyses to see how changes in fuel prices, competition, or other variables may impact your bottom line.

Our user-friendly interface makes it easy for you to experiment with different scenarios and analyze the results. You can also save your scenarios and compare them over time to see how your business is evolving. With 360 AI Scenario Planning, you can make informed decisions about your fuel retail business and stay ahead of the competition.

AI Fuel Price Recommendation

With the AI Fuel Price Recommendation feature, you can take advantage of the latest advancements in artificial intelligence to optimize your fuel pricing strategy. Our advanced algorithms analyze a wide range of variables, including historical sales data, competitor pricing, and market trends, to recommend the optimal price for your fuel. By using this feature, you can increase your profits, increase volume sales, and stay ahead of the competition in your markets.

Station Manager Alerts

If your signboards do not communicate with your POS you can send Station Manager Alerts. When you update pricing in your workflow using PriceEasy™, our software will send an SMS text message alert to your station manager telling them to update fuel pricing at the POS, pump, and signboard. It will continue to ping them until the action has taken place. They will have to respond with a yes to send the confirmation back to our system letting you know the action has in fact been taken.

Integrate Price Sign Integration (if hardware permits)

We fully integrate with your point of sale system to make sure our software can communicate with your platform to send pricing updates directly to your site. We are certified partners of Gilbarco, Verifone, and work with NCR and Comdata. 

Trade Area Recommendation

The Trade Area Recommendation feature is a powerful tool that helps fuel station owners to identify areas with the most significant potential for revenue growth. By analyzing data on demographics, traffic patterns, and local competition, this tool recommends areas where a new station is most likely to succeed. It can also help owners identify opportunities to expand an existing station's reach by opening new locations in strategic areas.

Network Optimization

Network Optimization is a critical feature of any fuel pricing application that operates in a chain of gas stations. By analyzing data on sales volume, profit margins, and customer behavior, this tool helps owners to optimize their network of stations for maximum profitability. It helps owners to identify underperforming stations, adjust pricing strategies, and allocate resources more effectively.

AI Site Feature Analysis

The AI Site Feature Analysis feature helps fuel station owners to identify and optimize the most critical features of their stations. By analyzing data on customer behavior, traffic patterns, and local competition, this tool recommends changes to station layout, signage, and amenities that can help drive revenue growth. With this feature, owners can be confident that they are providing the best possible experience for their customers.

Optimal Location Selection

The Optimal Location Selection feature is a powerful tool that helps fuel station owners to select the best possible locations for new stations. By analyzing data on traffic patterns, demographics, and local competition, this tool recommends areas where a new station is most likely to succeed. It also helps owners to identify opportunities to expand an existing station's reach by opening new locations in strategic areas. With this feature, owners can be confident that they are making informed decisions about where to invest their resources.